Job Description

At LG, innovation is the foundation of everything and we are continuously evolving our focus on customer centricity. We make products and services that make lives better, easier and happier through increased functionality and fun for our customers. Put simply, we make “Life Good” – from home appliances, consumer electronics, vehicle components and mobile communications to business innovations in digital signage, air conditioning, solar and LED lighting.

Talk about a mantra. Life’s Good with LG! We offer an environment that enables colleagues to demonstrate their capabilities, focus on their work and create value. At LG, you're encouraged to take a creative and individual approach to challenges with strong emphasis placed on performance and skill—and equal, merit-based opportunities across the board. We want our colleagues to grow with our global business. That's why we deliver sure rewards for exceptional performance and offer industry-leading benefits. Come join the team! This is where you come in!

Summary : We are looking for eCommerce Strategy Manager to join the PMO & Strategic Planning and deliver meaningful insights in LG's D2C business, working in a collaborative working environment.

The individual must have at least 8+ years’ experience in business strategic planning with experience leading teams and ability to analyze and establish business strategy to contribute to D2C business growth based upon customer experience enhancement and digital technology capabilities They must be a self-starter and a problem solver with a high aptitude for critical thinking. Must be comfortable finding pain points of customers and reading trend of market and shouldn't be afraid to roll up their sleeves to make jobs done. Ability to navigate and manage complex organizational ecosystem with ease is necessary.

Responsibilities :

• Analyze business performance across digital channels (e.g., website, marketplace, paid media).
• Develop and maintain KPIs and dashboards that align with eCommerce goals.
• Identify trends, opportunities, and risks through data analytics and market research.
• Create compelling and visually engaging presentations for senior leadership.
• Translate complex data into clear business narratives and recommendations.
• Deliver regular reports on sales, customer behavior, conversion rates, and marketing ROI.
• Work closely with marketing, merchandising, operations, and IT teams to align strategy.
• Partner with finance and BI teams to ensure accurate forecasting and reporting.
• Evaluate and recommend new tools, platforms, or channels to accelerate growth.
• Conduct competitive and customer analysis to inform strategic initiatives.
• Support A/B testing initiatives to optimize website performance and conversion.
• Lead or support strategic initiatives such as market expansion, product launches, or platform migrations.
• Manage timelines, stakeholders, and deliverables to ensure project success.
• Collaborate with cross-functional teams, and stakeholders to define project requirements and deliverables.
• Other job duties as assigned per strategic direction from leaderships to promote and enhance functionalities of lg.com

Traits we are looking for:

• Someone in the "Driver's" Seat
• A collaborative team player who can bridge divides and gain consensus
• Problem-solver
• Organized and Detail Oriented
• Responsible and Accountable
• Excellent Communication and Negotiation skills
• Can keep calm under pressure
• Someone with an ability to influence at all levels
• Ability to think “Out of the Box” and drive process improvements / automations where applicable

Skills & Knowledge:

• Min 8+ years eCommerce business strategic experience. Must have experience managing various types of analysis and reporting, with some eCommerce sales operation or marketing experience
• Organized, Knowledgeable and Able to Multitask, Excellent Planning and Reporting Skills
• Experience working with or leading Analytic and Strategic teams
• Professional Communication, Interpersonal and Motivation Skills
• Problem Solving, Negotiation and Risk Management Skills
• Strict Time Management
• Executive facilitation and Status Reporting skills
• Ability to facilitation large workshops with multiple groups in a structured manner
• Strong experience with web analytics tools (e.g., Google Analytics, Adobe Analytics).
• Excellent written and verbal communication skills for executive-level reporting.
• Strong strategic thinking and problem-solving abilities.
• Proven track record of turning data insights into actionable business decisions.
• Detail-oriented with the ability to manage multiple projects and deadlines.
• Familiarity with eCommerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud).
• Comfortable in a fast-paced, data-driven environment.
• Demonstrated leadership skills and ability to influence cross-functional teams.
• Excellent English written and verbal communication skills, and Korean bilingual capability is a plus
• Experience with Microsoft office, Trello, Confluence, Jira, G-sheet, and Airtable is a plus
• Working experience in consulting firm, digital marketing agency and e-Commerce environment is a plus
• Working knowledge in demand generation, performance marketing and cross teams marketing initiatives such as CRO is a plus
• Experience in benefit realization management, including defining, measuring, analyzing, and reporting on project/program benefits, is a plus

Education :

1. BA/BS required. MBA/Masters is a plus

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